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It is not only visibility that is needed, but credibility!
There have been a host of articles, especially in the marketing and communications space, reminding brands of the importance of maintaining visibility during these changing times. While I absolutely agree that companies must not be afraid to examine innovative ways in which to promote their business as part of a survival strategy, the question that […]
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The key to successful leadership is influence, not authority – Kenneth Blanchard
As a PR and communications consultancy, the last two weeks have been an incredibly busy period for us, as well as clients – as everyone looks to come to terms with the implications of the lockdown period, adapt to the ‘new normal’ and understand the impact the changing context will have – on themselves, their […]
